TOTO India’s Marketing Team launched a captivating contest to promote its NEOREST intelligent toilet.
Participants from Authorized Channel Partners (ACP) were invited to create engaging content, including videos, images, or articles, explaining the unique features and benefits of the NEOREST. The contest aimed to encourage creative expression and spread awareness about this innovative product.
The winners were decided by the number of likes on social media. The team uploaded the top five videos to TOTO’s official Instagram page and asked participants to gather likes and shares. The video with the most likes after 7 days was the winner. This helped us reach more architects and end customers.
Winners were rewarded with exciting prizes, recognizing their exceptional ability to explain, impress, and win over the audience with the NEOREST.
Top 5 Winners were awarded cash cards, along with a token of appreciation for all participants. In total, 22 individuals took part in the contest.
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